Postcard Marketing Secrets, 3rd Edition
By Martha Retallick
NEW FOR THE 3RD EDITION! Postcard Marketing Secrets now comes with the The Direct Mail Return on Investment Calculator! It's an incredible Excel application that you can put to work right away!
At last! You can measure the profitability of marketing endeavors. Like a direct mail or e-mail campaign.
Do your sales really cover what it costs to produce your mailing campaigns? Or do you end up without any actual profits? Do you even know how to measure marketing campaign profitability? If not, it's time to grab the Direct Mail Return On Investment Calculator!
I created the revolutionary Direct Mail Return On Investment Calculator, an Excel-based tool, to measure the ROI of my postcard marketing campaigns. It's included in the Postcard Marketing Secrets package. And it works like a charm for all sorts of direct marketing campaigns.
This remarkable calculator can be used to measure the effectiveness of your:
- Postcards
- Letters
- Flyers
- E-mail marketing
Use the Direct Mail Return On Investment Calculator to figure the ROI for a campaign you've already completed, or one that you're planning. It works.
How to use the Direct Mail Return On Investment Calculator. Just enter:
- Your costs per mailing
- The size of your mailing
- The number of people who responded to your offer
- The number of sales you closed
View a Flash demo of the Calculator!
The power-packed Direct Mail Return On Investment Calculator goes to work and totals your costs. It also figures your:
- Response rate
- Sales closing rate
- ROI
Does your campaign consist of one mailing or several? It doesn't matter with the Direct Mail Return on Investment Calculator. Crunch your numbers with ease! Make the most of your time and money.
Tip: Direct mail marketing takes repetition to be effective. Be patient.
Save your calculations as individual Excel .xls files and import them into your Word documents. And if you have the full version of Adobe Acrobat (not the free reader), you can also save your spreadsheets as .pdf files.
System Requirements
What does the dynamic Direct Mail Return on Investment Calculator require? A PC or a Mac that runs Microsoft Excel 2000 or later.
It's as easy as 1-2-3! Here's what you'll get:
- A complete set of instructions
- Two Excel calculators. One calculator figures ROI in dollars, while the other version omits the dollar signs.
Plus, you get peace of mind. You'll be on your way to expertly analyzing your marketing campaigns. The Direct Mail Return on Investment Calculator is included in the Postcard Marketing Secrets package. Act now!
You can order the Postcard Marketing Secrets package, which includes the Direct Mail Return on Investment Calculator, with your Visa, Mastercard, or American Express card.
And both versions offer an Instant Download so you can get to work right away!
FREE Sample of Postcard Marketing Secrets!
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